Simulate decisions before you make them

From data to better decisions, with causal AI and Intelligent Simulations. With RootCause.ai you discover what really drives your results and test decisions before you make them. FIDDS is the official Value Added Reseller of RootCause.ai for the Benelux.

InsightWhy

From insight to the best action

Organisations have more data, dashboards and AI models than ever. Dashboards show what is happening, but not why. And most analyses show correlations: the fact that two things occur together does not mean one causes the other.

Until recently, causal analysis meant months of work for specialists with a background in econometrics. RootCause.ai makes causal analysis and simulation fast, repeatable and scalable. You model complex business processes, uncover cause-and-effect relationships and test decisions before you make them.

ActionHow it works

Four steps from data to action

  • 1. Connect your data

    RootCause.ai connects raw, fragmented data from different systems and automatically builds a coherent data model (ontology). No lengthy manual data preparation required.

  • 2. Discover what drives outcomes

    Causal AI shows which factors really influence your KPIs. Not correlations, but explainable cause-and-effect relationships.

  • 3. Simulate and optimise

    Build a digital twin of your process. Test scenarios, predict the impact of changes and discover which decision delivers the best result.

  • 4. Act with confidence

    With SimOps, you turn simulations into action. Insights and recommendations flow into your existing applications, workflows and decision-making.

ImpactWhy RootCause.ai

Why RootCause.ai?

  • Speed and scale

    From months of analysis to hours, repeatable at enterprise scale.

  • Explainable AI

    No black box: models and results are transparent and auditable.

  • Less manual work

    Less data preparation, even with complex and fragmented data.

  • Fits your environment

    Integration via API, SDK and MCP, with self-hosted deployment for organisations that want to keep their data in-house.

ImpactProven value

Proven value in practice

Customer cases from RootCause.ai.

  • 142 KPIs

    Automated root cause analyses across 42 markets

    Financial services

  • € 500,000

    Savings potential per 1,000 vehicles

    Logistics and transport
    After analysing 12,000 incidents

  • 20% → 5%

    Lower forecast error

    Telecommunications

FIDDS × RootCause.ai

Together from data to measurable impact

FIDDS is the official Value Added Reseller of RootCause.ai for the Benelux. We combine RootCause.ai's simulation technology with our expertise in data, AI and digital transformation.

  • We start with your decision. Together we define which decision you want to support better and what data you need for it.
  • We connect to your landscape. We integrate RootCause.ai with your existing systems, within your own environment if required.
  • We embed it in your organisation. Insights only create value when they feed back into decision-making, for example in your Obeya or in Braincrate.

FAQ

Frequently asked questions about causal AI

Causal AI is a form of artificial intelligence that uncovers cause-and-effect relationships in data, rather than just correlations. This means you can not only predict what will happen, but also understand why, and calculate the effect of a decision in advance.

With a causal AI platform such as RootCause.ai, you can analyse cause-and-effect relationships without in-depth knowledge of econometrics. The platform connects your data, builds the causal model and lets you simulate scenarios. You get your first insights within hours instead of months.

Correlation means that two things occur together; causation means that one causes the other. A decision based on correlation can backfire, because the real cause lies elsewhere.

No, RootCause.ai is not a black box: its results are mathematically grounded and explainable. You can trace why the model reaches a conclusion, which matters for high-impact decisions and for organisations with strict compliance requirements.

RootCause.ai can be deployed self-hosted, within the organisation's own environment. Your data then does not need to go to an external platform. Integration with existing systems is done via API, SDK or MCP.

FIDDS is the official Value Added Reseller of RootCause.ai for the Benelux. FIDDS implements the platform, connects it to existing systems and helps organisations use the insights in their decision-making.

ContactTalk to an expert

Which decision would you like to simulate first?

Find out in an introductory meeting what causal AI and Intelligent Simulations can mean for your organisation.

Rishi Dokkum

Rishi Dokkum

Contact us